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The Tipping Point: How Little Things Can Make a Big Difference /

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  • Author: Gladwell
    Contributor: Apple Alex (synthetic)
    Edition: 1
    Date:
    Created
    2012
    Summary:

    New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks of infectious disease.

    Subject(s): Causation | Contagion (Social psychology) | Context effects (Psychology) | Social Change
    Original Publisher: New York : Hachette Book Group 2002, Victoria Park, WA Australia, Association for the Blind of Western Australia
    Language(s): English
    ISBN: 0316346624, 9780316346627