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McLuhan’s children : the Greenpeace message and the media

Available Formats:

  • Publisher:
    Between the Lines, 1996
    Note: This book was purchased with support from the Government of Canada's Social Development Partnerships Program - Disability Component.

Details:

  • Author: Dale, Stephen
    Date:
    Created
    1996
    Summary:

    An inside look at Greenpeace's rise to global prominence through its savvy use of mass media imagery. From the flamboyant, guerilla-theatre approach to the emergence of environmentalism as a dominant international issue.

    Genre:
    Business and economics, Nature and the environment
    Subject(s): Greenpeace Foundation
    Original Publisher: Toronto, Between the Lines
    Language(s): English