If you don't know what Twitter is, or how to use it, this is the audiobook for you. In this insightful volume, Comm shows listeners how to use one of the Internet's hottest social networking tools to keep customers and business partners "in the know" in real time. The best businesses of today and tomorrow are using this high-tech, low-cost, and low-hassle technology to gain real advantages over their competitors. Don't get left behind!