Searls foretells a looming shift in which consumer intent will drive sales. As customers gain the ability to customize and package services to fit their needs, only those organizations ready for this fundamental change will thrive.
Customer services
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Author:Searls, Doc.Summary: - Author:Christensen, Clayton M., Raynor, Michael E.Summary:
Clayton M. Christensen is a professor of business administration at Harvard Business School. Michael E. Raynor is a director at Deloitte Research. Together, they outline an innovative plan that urges businesses to create disruption...
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Author:Conlow, Rick, Watsabaugh, DougSummary:Are you worried that your customers are trying to survive tough times by seeking better deals from your competitors? Are you having an even tougher time finding new customers for your product or service? Superstar Customer Service...
- Author:Bythell, ShaunSummary:
Here is the latest and perhaps most complete attempt to classify people who shop in bookstores. It takes all kinds, and Shaun Bythell knows them all.
- Author:Toister, JeffSummary:
Toister breaks new ground, not by offering another set of tired tactics, but by getting at the root of why employees aren't delivering the service they should. With this knowledge--and Toister's corrective actions--businesses can reap...
- Design like Apple : seven principles for creating insanely great products, services, and experiencesAuthor:Edson, JohnSummary:
Drawing on meticulously researched case studies, Edson delivers inspiring information and insight on developing exceptional products, marketing campaigns, and business strategies.
- Author:Performance Associates, Inc.Summary:
This indispensable guide tells listeners how to provide better service than their customers have ever imagined.
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Author:Hopkins, TomSummary:Closing a Sale in a Day For Dummies outlines the anatomy of a sales closing, offers strategies for asking the right questions and gives you invaluable tips for overcoming tough customers. * The anatomy of a close * Questioning and...
- Author:Yerkes, Leslie, Decker, CharlesSummary:
Based on the success story of a small Seattle coffee shop, this audiobook is a tasty brew of sound principles and instructive anecdotes.
